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My Best Winter Skin Day – October 24, 2025
My Best Winter Skin Day on October 24 raises awareness and offers advice on how to properly care for your skin so that you can look and feel your best during times of harsh winter weather. The holiday also raises funds to further support educational research specific to skin of color dermatology.
Winter skin is a dermatologic condition that impacts all people regardless of age, skin type, or tone. Colder and drier air draws moisture from the skin, causing it to become dry, cracked, itchy, or even bleed. My Best Winter Skin Day is an opportunity to discover how to prevent, manage, and deal with winter skin.
Whether you’re receiving expert advice on managing your skin, partaking in fundraising activities for SOCS, or adopting new skincare habits as part of your routine, My Best Winter Skin Day encourages you to get involved and help raise awareness on how winter can impact the body’s largest organ.
History of My Best Winter Skin Day
The Skin of Color Society was founded in 2004 by Susan C. Taylor, MD, FAAD and has grown into a global leader in skin of color dermatology. With members hailing from all over the world, SOCS advocates for excellence in patient care and health equity through a wide range of important initiatives and programs.
As part of their ongoing commitment to education and improving the dermatologic health of individuals with skin of color, SOCS founded My Best Winter Skin Day in 2023. This holiday shines a light on how winter skin can impact all people, and offers accessible and actionable tips on how to deal with the annual occurrence of bothersome winter skin. As well as providing an opportunity for people to learn about winter skin, the holiday is a chance to donate to SOCS, an international professional organization that invests heavily in supporting ground-breaking research in skin of color dermatology. Funds raised from My Best Winter Skin Day enable SOCS to expand its research capacity and further help people across the U.S. and the world.
My Best Winter Skin Day timeline
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My Best Winter Skin Day FAQs
How can I support SOCS beyond this awareness day?
While My Best Winter Skin Day is officially observed on October 24, you can host an MBWS event on any day of the year by using this request form to receive product samples and educational materials, and you can further support SOCS by becoming a member, donor, or volunteer to help advance education, advocacy, and research in skin of color dermatology.
Do I still need sunscreen in the winter?
Yes. The rays and heat of the sun may not be as noticeable during the colder months of the year, but the UV rays are still at risk of breaking down skin cells. For more help choosing the right sunscreen for your skin type and tone, see the SOCS Sunscreen Selection Guide.
How do I find a dermatologist?
The SOCS website has a ‘Find a Doctor’ feature that can locate member physicians in your area.
How do I donate to the Skin of Color Society’s cause?
To donate securely, text THX2U to 44-321. This page on the SOCS Foundation website summarizes the great importance of your donation.
How to Observe My Best Winter Skin Day
- Volunteer
Volunteers for SOCS are helping to distribute product sample bags in their local community in tandem with valuable skin care tips. You can find out more about becoming a member here. - Educate
Share dermatology-backed tips on preventing and managing winter skin. From moisturizing routines to protective practices, help others understand how to keep skin healthy in cold, dry weather. - Connect
Engage with patients, SOCS members, and donors on social media using the hashtags #MBWS #SOCS #MyBestWinterSkin #SOCSMBWS #SkinOfColorSociety or tagging @skinofcolorsociety. Share your experiences and help spread trusted dermatologist tips on winter skin.
Why My Best Winter Skin Day is Important
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Winter skin affects us all
People of all ages, skin types, and tones can be impacted by winter skin. It can affect your health, the appearance of your skin, and your overall quality of life.
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To enable medically-supported advice
Countless myths and misconceptions are floating around social media about managing winter skin. For example, many believe a hot shower helps moisturize your skin when it doesn’t. People need medically-supported advice on how to achieve their best winter skin. How better to do that than straight from the SOCS dermatologist experts?
- Moisturize daily. Pay attention to areas that are more prone to dryness because of exposure to the outside elements. Moisturize within 3-5 minutes of patting the skin dry after bathing or showering.
- Think thick. Heavier creams and ointments may be more effective than lotions in colder months.
- Be gentle. Avoid harsh cleansers that may strip the skin of its natural oils. Use suds-free and fragrance-free soaps.
- Go cool. Shower or bathe in lukewarm water for no more than 10 minutes at a time.
- Cover up. Wear gloves, mittens and scarves to protect your skin from the cold and the harsh effects of wind on the skin.
- Protect skin. Wear a broad-spectrum sunscreen even in the winter.
- Stay hydrated. It’s important all year long.
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Winter skin will only worsen in the future
Climate change is causing winter weather to be more extreme and unforgiving in some parts of the US and across the world. This in turn means that winter skin and its repercussions will only become more prevalent and bothersome.
The 2025 MBWS Campaign is generously supported by Vaseline.
